There was lots of colour and plenty of smiles from fans, players and coaches alike.
Check out the best photos below.
Cyril Rioli and Matt Suckling all smiles in one of the signing marquees.
Ryan Schoenmakers and Brad Sewell had the first shift at the 'Hawks Happy Snaps' booth and were pretty happy to be there.
Is there ever a time Isaac Smith isn't smiling?
Brian Lake signs the page where his photo sits in the 2013 Premiers magazine.
Jonathan Simpkin and Jordan Lewis take a photo with a big Hawthorn suppporting family.
The kids were having loads of fun at the big slide - one of the many activities available.
And the big kids were having fun too! Ben Ross takes a speccy over an inflatable man.
Luke Hodge and Brendan Whitecross take a photo with a young fan at the happy snaps marquee.
Thumbs up to Family Day say new Hawk Ben McEvoy and Lake.
Fans had one last chance to take a photo with the 2013 Premiership Cup and they didn't miss their opportunity.
The crowd was entertained by a great Wizard of Oz stage show.
Presenting partners again, Zaidee's Rainbow Foundation show off their rainbow shoelaces with Lewis.
Jarryd Roughead is always a popular player.
Luke Breust, Hodge and Angus Litherland all smiles in one of the signing marquees.
Jed Anderson with son, Elijah.
David Hale with young daughter, Asha.
It was a family affair for the Burgoynes. We are the family club.
David Rath also brought his kids along.
Rioli and Simpkin share a nice moment during the guernsey presentation.
Matt Spangher and Paul Puopolo find something absolutely hilarious.
Bradley Hill smiling, there's a surprise (not!).
Hodge interviews Roughead on stage and stitched him up just a little bit!
It's always nice to see the coach, Alastair Clarkson smiling!
Hodge and Clarkson with all the Hawks faithful in tow!
